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The Rise of Customer Success: A New Engine for B2B Sales Growth

The Rise of Customer Success: A New Engine for B2B Sales Growth

Jul 29th 2024

In the ever-evolving landscape of B2B sales, a paradigm shift is underway.The traditional focus on closing deals is giving way to a more holistic approach that prioritizes customer success as the driving force behind revenue growth. This transformation is not just a buzzword; it's a strategic imperative for businesses seeking to thrive in the modern marketplace. The Customer-Centric RevolutionThe rise of customer success can be attributed to several factors: Subscription Economy: …
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